Business Development for sustainable business growth
Business Development is all about sales right? Wrong, it’s about sustainable business growth which means you don’t just want short-term sales, hopefully you’re looking for business you can depend on, business that fits with your company mission, loyal customers and a respected market profile.
Depending on the maturity of your business, you might need any of the following services:
- Target customer profiling – what industries and markets are the best fit for you.
- Alignment of sales & marketing activities – focussed on the right business for you.
- Prospecting for potential clients that fit your business model.
- Strategic account development – the long haul, but the right accounts.
- Creation and delivery of compelling sales presentations & proposals.
- Sales team recruitment and development – building your sales organisation.
- Distribution channel creating, management and motivation.
- Credible and authoritative representation at events, conferences and networking.
Or all of the above…
In some cases, our clients want someone that they can rely on, who can deliver most of the above and sometimes more, yet it also needs to be scalable as your business grows.